Review of Clickatell as a SMS Gateway service

Clickatell is a global, online SMS gateway providers which means it can communicate to anywhere in the world.

View how the Clickatell SMS Gateway Australia service stacks up to its competitors nationally.

 

Who Is Clickatell?

Clickatell is considered to be a leading global mobile messaging service with over 1000+ global networks with a powerful SMS platform which allows business communications to be effectively transmitted. Reviewing the range of gateway SMS providers in Australia, Clickatell is considered a global leader in the SMS Gateway space with a significant customer reach. It covers a wide range of networks in over 220 territories around the globe.

Clickatell Review

From the extensive review of numerous SMS Gateway providers, Clickatell uses direct telecommunication carriers such as Telstra, Optus and Vodafone within their gateway service in Australia ensuring high reliability in delivering text message promptly and effectively.  Such direct carriers ensures that text messages remain within the borders of Australia and that privacy is a priority. Therefore, such communications will reach any Australian mobile phone through their simple online SMS Gateway platform.

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Clickatell Gateway Features

From the number of features that make Clickatell a good SMS gateway service provider, it includes:

  • Cloud-hosted, user friendly web-based interface that allow business to manage their SMS API connections
  • Single account interface for multiple business users
  • Able to achieve 98% open rate for SMS messages
  • One-way and two-way text messaging options available
  • A detailed real-time reporting system
  • Scalable and customisable to suit business needs
  • Capable of delivering thousands of SMS per second.

This SMS provider offers a full client email integration system without the need  for any new software.

Furthermore, it has a two-way communication system that will allow user-replies between customers or clients or employees from the company sending out the text messages to opening up effective communications which can be considered invaluable when it comes to staff rosters or appointment reminders. Clickatell SMS Gateway Features

It is a Sydney based company with a support services within Australia for quick responses when it comes from a customer service perspective.

Clickatell is considered to offer a good Service Level Agreement (SLA) which means there is a high level of reassurance from a guarantee perspective. From a comparison of all gateway providers, it ranks highly for features among its competitors.

Value for Money

Our Clickatell review found they are not cheap in terms of their pricing schedule, among their gateway competitors in Australia. When comparing distribution for different volumes of text messages on a monthly basis, they it is more costly than their comparable SMS Gateway Australia providers. Based on the cheapest charges provided by other providers, Clickatell varies approximately between 8% to 25% more expensive but still comparable to some of the other providers’ charges presented in the table below.

Clickatell Review Of SMS Costs

It should be noted that Clickatell does not offer unlimited credit availability and has a small charge per month for use of virtual numbers. They charge a subscription fee (one off). These factors will need some consideration when deciding on which company to engage.

It should be noted it is not the cheapest provider with a credit availability of 120 days unlike its competitors which offer either 12 months or unlimited time. This may have an influence if you were to engage them.

Reliability of Clickatell as a SMS Gateway provider

When comparing different SMS gateway providers, the ease and reliability are factor that require serious consideration when sending an SMS from a computer. Although Clickatell does not offering a full uptime guarantee like some of the other providers, it still does state that it has a 98% open rate. SMS is a universal mobile way to communicate as it operates on all mobile phones worldwide. It doesn’t matter what type of mobile people use.

As Clickatell outlines in their overview, there is no need for messaging apps or texting apps. SMS can be sent with a simple integration with Clickatell SMS gateway API at any time. Their gateway systems is one of the largest SMS platforms in the world, and able to send SMS securely, reliably and very quickly when required and to whom required whether is is with Australian mobile users or more than six billion users around the world.

Such reliability as a service provider makes such SMS distribution ideal for businesses and organisations whether small, medium or large. Again, Clickatell ranks well among its competitors with regard to reliability as a service provider.

Reputation of Clickatell as a SMS Gateway provider

The Clickatell review disclosed it as a gateway provider service with a significant global market share competing with other major SMS players. It does exhibit its clients like some other gateway providers such as Telegram, IMDB, WhatApp, Citix, Ikea, Ericsson and Target.

For example, it looks after Deloitte which enables its customers to provide a secure SMS tip-off line to employees, Oanda Asia Pacific using SMS to send price alerts to FOREX traders, Rolls Royce uses SMS to update customers on the latest industry news to ECollect using SMS notifications to contact debtors has established itself with a good reputation.

Its customer care support service is limited to the business emailing a request for assistance and waiting a response. It does state it has a 24/7 support team available but no direct telephone or face-to-face discussion is offered. Unlike many other gateway providers, there is no mention or detail provided of their privacy and security systems, which is a cause for concern.

Clickatell Reviews

About SMS Gateway Comparison Table

SMS comparison table has established to compare text messaging  services, price and features offered by SMS gateway providers. It was developed by a group of independent SMS practitioners who now do not work with any of these companies reviewed on this site. The team of reviewers appreciate the need to allow prospective and present clients and customers people to understand and review the options available when engaging a SMS gateway provider. The information provided is simple, easy to follow and place in a comparative table format so as to provide you with key information on various selection criteria for your consideration.

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This site provides a guide only to prices, services  and features and information may be updated by each SMS Gateway provider at any time without any notice in advance. Therefore, if you consider the information on this site to be inaccurate, the authors would encourage you to notify them so that such changes can be made promptly.

This Comparison Table is provided for free of charge although there may be a commission requested from the provider if you contact them and engage their services.

 

Updated on 10 April 2018

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