BulkSMS.com review

BulkSMS.com is a bulk SMS gateway operated by Celerity Systems (Pty) Ltd from Cape Town, South Africa, reaching Australian numbers with no Australian company, office or entity a buyer can find. It publishes no Australian dollar rate, instead listing its Australia prices in euros excluding VAT, so you must accept euro billing. Support is by email and UK phone numbers, dropping to email only on South African public holidays.

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One of 45 brands reviewed. Not in the priced comparison: publishes no Australian rate.

Right for you if
  • Real, named routes into Australia's own mobile networks, not a generic global claim
  • A published per-message figure for Australian numbers, at 3.24c excluding VAT in euros
  • No subscription or contract required, paying as you go on a credit based system
  • Long operating history under Celerity Systems, registered in South Africa in 2000
Look elsewhere if
  • No Australian entity, office or local support of any kind
  • Published prices are in euros rather than Australian dollars
  • Support is by email and UK phone numbers, with no published hours and email only on South African public holidays

Where BulkSMS.com stands

BulkSMS.com is a bulk SMS gateway operated by Celerity Systems (Pty) Ltd, whose South African company registration number, 2000/005883/07, indicates registration in 2000. The group also carries UK and Swiss entities, Celerity Messaging UK Ltd and Celerity Europe AG, with its main office in Cape Town. Its own Australia page names seven local networks its routes connect to, including Telstra, Optus and Vodafone, but no Australian entity, office or support line is stated anywhere on the site. The pricing page shows a cost per SMS of 3.24c excluding VAT and €162.00 for 5,000 credits with Australia set as the home country. The ten-bundle table it loads runs from 3.9c at 200 credits to 3.0c at 50,000, and Australian networks cost one credit per SMS on all three route grades.

Head officeCape Town, South Africa
Founded2000
Carrier routesIts Australia page lists seven supported networks: "3 (now part of Vodafone)", "Lycamobile (MVNO on Telstra)", "Optus (Singtel)", "Orange CDMA (now part of Vodafone)", "Telstra (MobileNet)", "Virgin Mobile (now part of Optus)" and "Vodafone". It sells three route grades worldwide: Economy, described as "typically sent via SIM farms and indirect routing", Standard (the default) and Premium, "sent through routes that have interconnect fees, or through direct operator connections". The coverage data its pricing page loads prices all three routes at one credit per SMS on every listed Australian network.
SupportEmail ([email protected]) and UK phone numbers (0345 4030 767 / +44 203 633 4118), with a help centre; no support hours are published, support drops to email only on South African public holidays, and there is no Australian support line
Public reviews2.6/5 from 1,567 reviews on Trustpilot
Australian presence Tier 3: No AU entity
Sender ID Register On ACMA's list as a partner of a certified telco; registers with or without an ABN

Not the same business as Bulk SMS Australia, which is listed separately. ACMA's list read 19 September 2026.

BulkSMS.com publishes no uptime.

What BulkSMS.com offers Australian senders

As published by BulkSMS.com
APIYes
Email to SMSYes
Two-way SMSYes
SMPPYes
Dedicated numberYes
Alphanumeric sender IDYes

Nothing published either way on MMS, RCS or Shared number.

How BulkSMS.com prices

BulkSMS.com publishes its Australia prices in euros excluding VAT. The pricing page shows a cost per SMS of 3.24c and €162.00 for 5,000 credits with Australia set as the home country, and the ten-bundle table it loads runs from 3.9c at 200 credits to 3.0c at 50,000 credits. The coverage data prices all three route grades, Economy, Standard and Premium, at one credit per SMS on every listed Australian network. The figures are in euros rather than Australian dollars, and no AUD rate is carried on this record. An Australian incoming long number is priced at EUR 35 a month on a 6-month term or EUR 30 a month on a 12-month term, with no setup fee and the full period paid upfront.

Free trial5 free SMS credits for testing, redeemed with an activation code sent to a mobile number, allocated once per number
Dedicated number costAn Australian incoming long number is EUR 35 a month on a 6-month term or EUR 30 a month on a 12-month term, no setup fee, with the full period paid upfront; priced in euros, not AUD

Real Australian routes, no Australian office

BulkSMS.com is operated by Celerity Systems (Pty) Ltd, whose South African company registration number, 2000/005883/07, indicates registration in 2000. The group also carries UK and Swiss entities, Celerity Messaging UK Ltd and Celerity Europe AG, and its main office is in Cape Town. Its Australia page names seven local networks its routes connect to, including Telstra, Optus and Vodafone, a real and specific claim rather than a generic one, but no Australian entity, office or local support channel appears anywhere on the site.

Pricing is credit based, with the exact cost depending on the origin country, destination country and volume entered into its own calculator. No baseline per-message price for sending to Australian numbers is published, so no rate is carried in the tables above. A support request for an Australian sender goes to a general address rather than a local team.

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Published figures only, on the measures BulkSMS.com publishes.
Measure BulkSMS.com Bulk SMS Australia
Dedicated numberYesnot published
Alpha sender IDYesYes
Email to SMSYesYes
SMPPYesnot published
Two wayYesYes
Head officeCape Town, South AfricaMoonee Ponds, Victoria
Public reviews2.6/5 from 1,567 reviews on Trustpilotnot published

Verification log

What was read, where and when (our method).

CheckedDate readWhat it said
Public reviews on Trustpilot2.6 out of 5 from 1,567 reviews

About the author

Alain Grossbard

Head of Strategy

Alain compiles the Australian provider data and writes the reviews behind the rate panel and the price tables.

Checked by Justin Grossbard, who owns the scoring method. How we rate.