SMS Fusion review
SMS Fusion is a Sydney-based Australian SMS gateway, an Australian headquartered provider with a local entity and support. It publishes prepay rates in Australian dollars, at 7.90c for one thousand messages a month and 6.90c for fifteen thousand. ACMA's approved list for the SMS Sender ID Register lists it under its own name as a partner of a certified telco.
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Not yet scored
One of the 17 providers with a published Australian rate, and one of 45 brands reviewed. Not yet scored, so it holds no position in the ranked table.
- Servers, disaster recovery and backup wholly in Australia, with no traffic leaving the country
- A published three-band top-up ladder, stepping down from 7.9c to 5.9c
- Sends MMS, email-to-SMS and two-way SMS by API, with dedicated numbers and alpha Sender IDs
- 14 days of full access with no credit card, plus phone support on 1300 208 593
- The page does not say whether the top-up amounts are minimums or whether prices include GST
- Support hours are not published
- Smaller public review presence than the larger Australian gateways in this comparison
Where SMS Fusion stands
SMS Fusion is a Sydney-based Australian SMS gateway, sending since 2013, with the brand launched in 2017, stating its servers, disaster recovery and backup are wholly in Australia with no traffic leaving the country. Its home page publishes a three-band Australian dollar top-up ladder, 7.9c from a $50 top-up, 6.9c from $350 and 5.9c from $3,000, with an Enterprise rate from 4.9c on quote. It claims Tier 1 carrier routes with delivery to every major carrier in Australia and New Zealand, showing Telstra, Optus and Vodafone by logo. It sends MMS, email-to-SMS and two-way SMS by API, with dedicated numbers and alpha Sender IDs, and a 14-day trial of full access needs no credit card.
ACMA lists it as Fusion Networks Limited. ACMA's list read 19 September 2026.
SMS Fusion publishes no founded, uptime or public reviews.
What SMS Fusion offers Australian senders
| API | Yes |
|---|---|
| Email to SMS | Yes |
| Two-way SMS | Yes |
| MMS to Australian mobiles | Yes |
| Dedicated number | Yes |
| Alphanumeric sender ID | Yes |
Nothing published either way on SMPP, RCS or Shared number.
What SMS Fusion costs
| Messages a month | Rate |
|---|---|
| 1K | 7.90c |
| 15K | 6.90c |
| 125K | 5.90c |
| 250K | 5.90c |
SMS Fusion publishes Australian dollar prepay rates keyed to top-up size: 7.9c from a $50 top-up, 6.9c from $350 and 5.9c from $3,000, with no setup fee, monthly fee or lock-in, and an Enterprise rate "from 4.9c" behind a "Talk to us" link that is a floor and is not carried. The page says "Bigger top-ups earn lower rates" but does not say whether the amounts are minimums, which is how they are read here, or whether prices include GST. Mapped by the top-up a buyer makes to cover the month: 1,000 messages at 7.9c is $79, which reaches only the $50 band. 15,000 at 6.9c is $1,035, which reaches the $350 band but not $3,000. 125,000 and 250,000 at 5.9c are $7,375 and $14,750, both above $3,000.
Read from the provider's own pricing page on 2026-09-28.
SMS Fusion against the providers either side of it on price
| Messages a month | Nearest cheaper | SMS Fusion | Nearest dearer |
|---|---|---|---|
| 1,000 | Kudosity 7.90c, the same | 7.90c, 14 of 17 | Vision6 9.20c, $13 more |
| 15,000 | ClickSend 6.70c, $30 less | 6.90c, 12 of 17 | Textmagic 7.00c, $15 more |
The full rate order for every provider is on cheapest bulk SMS in Australia.
What SMS Fusion costs at your volume
SMS Fusion at 15K tier: 6.90cAt 15,000 messages a month SMS Fusion costs $1,035, $585 more than Mobile Message, $150 above the field median. Rates are each provider's published price at the 15K tier; above 250,000 most providers negotiate.
SMS Fusion pricing
SMS Fusion prices on top-up amount. You prepay credit in Australian dollars and the rate per message steps down as the top-up grows. Its home page publishes a three-band ladder, from 7.90c at the smallest top-up through 6.90c at the mid band to 5.90c and 5.90c at the largest.
The top-up must cover the month, and that is what sets the real cost. A month of one thousand messages lands at $79, which reaches only the smallest band. A month of fifteen thousand lands at $1,035, which reaches the mid band but not the top one.
There is no setup fee, monthly fee or lock-in. An Enterprise rate sits behind a "Talk to us" link and is a floor on quote, so it is not carried here. The page does not say whether the top-up amounts are minimums, or whether the prices include GST, and both gaps affect what you actually pay. Its place on price at fifteen thousand a month is 12th among the 17 providers billing in Australian dollars that publish a rate at that volume.
The price is only half the picture. What the platform sends with matters just as much.
SMS Fusion features for Australian senders
SMS Fusion publishes a REST API over HTTPS, with GET and form POST endpoints, a Swagger/OpenAPI reference, and authentication by API key. The API supports delivery receipts pushed to your URL and replies pushed to your URL, and the trial includes the full API from day one.
Email to SMS is published. You send to an address in the form of a phone number at its gateway domain, and only addresses authorised in its online panel are accepted. Replies come back to your inbox, and answering the email sends another SMS, so a conversation runs as a thread.
The web app takes a CSV upload of contacts, with automatic dedupe and opt-out filtering, and you then send a list campaign from the SMS Campaign Manager. It publishes MMS to Australian mobiles, two-way SMS, dedicated numbers and alphanumeric Sender IDs. It publishes nothing either way about SMPP, RCS or shared numbers, so none of those can be claimed here.
Its published routes matter as much as its sending methods, and they lead into the next section.
SMS Fusion sender ID and the ACMA register
ACMA's approved list for the SMS Sender ID Register lists SMS Fusion under its own name as a partner of a certified telco, under the entry Fusion Networks Limited. That listing is what lets a business register an alphanumeric sender ID through the platform.
SMS Fusion says you can send from a dedicated virtual number, your own mobile, or an alphanumeric sender ID registered with ACMA from inside the platform. Its dedicated two-way virtual numbers are bought online in minutes, month to month with no contract. A registered sender ID, in turn, protects your brand name in the message path and keeps recipients trusting the sender line.
Registering through a listed provider is one thing. Support and reputation decide the day to day.
SMS Fusion support and reputation
Support runs by phone, support tickets or a message to the team, covering accounts, billing and technical issues. Support hours are not published, so you cannot confirm cover outside business hours before you sign up.
Its public review presence is smaller than that of the larger Australian gateways in this comparison, so there is less independent word of mouth to check the claims against. The phone line and the ticket system are the published channels, and the trial period gives you a window to test them before paying.
Who SMS Fusion suits
SMS Fusion suits an Australian business that wants its messages, servers and backups kept wholly in Australia, with no traffic leaving the country, and that is willing to prepay by top-up for a stepped rate. A business sending fifteen thousand or more a month, able to reach the higher bands, gets the better published rates and a local gateway that has been sending since the brand launched.
A business that needs published support hours, a stated GST position, or a large body of public reviews should look elsewhere in this comparison. The trial needs no credit card, so you can test the API and the sending paths before you decide.
Similar providers to SMS Fusion
- Notifyre · 8.3/10, 5.00c at 15,000, Alexandra Headland, Queensland
- SMS Broadcast · 7.0/10, 6.00c at 15,000, Melbourne, Victoria
- 160.com.au · 5.41c at 15,000, Sydney, New South Wales
Compare SMS Fusion with another provider
| Measure | SMS Fusion | ClickSend |
|---|---|---|
| Rate at 1K | 7.90c | 7.20c |
| Rate at 15K | 6.90c | 6.70c |
| Rate at 125K | 5.90c | 6.20c |
| Rate at 250K | 5.90c | 5.70c |
| Cost at 15,000 a month | $1,035 | $1,005 |
| Dedicated number | Yes | Yes |
| Alpha sender ID | Yes | Yes |
| Email to SMS | Yes | Yes |
| Two way | Yes | Yes |
| MMS | Yes | Yes |
| Head office | Sydney, New South Wales | Melbourne, Victoria |
Verification log
What was read, where and when, with captures taken from an Australian IP (our method).
| Checked | Date read | What it said |
|---|---|---|
| Published rate card | SMS Fusion publishes Australian dollar prepay rates keyed to top-up size: 7.9c from a $50 top-up, 6.9c from $350 and 5.9c from $3,000, with no setup fee, monthly fee or lock-in, and an Enterprise rate "from 4.9c" behind a "Talk to us" link that is a floor and is not carried. The page says "Bigger top-ups earn lower rates" but does not say whether the amounts are minimums, which is how they are read here, or whether prices include GST. Mapped by the top-up a buyer makes to cover the month: 1,000 messages at 7.9c is $79, which reaches only the $50 band. 15,000 at 6.9c is $1,035, which reaches the $350 band but not $3,000. 125,000 and 250,000 at 5.9c are $7,375 and $14,750, both above $3,000. Archived capture from ( before this verification ) |