Looking for the best SEO agencies in Melbourne? We’ve reviewed and put together a list of the top agencies based on their results, services and expertise. Take a look and see who could be a fit for you.
Finding the right SEO agency in Melbourne isn’t easy. With so many promising first-page rankings and “guaranteed” results, it’s tough to know who truly delivers. That’s why we did the legwork — reviewing 50+ Melbourne-based agencies to uncover the ones that consistently back up their claims with results.
We evaluated each on transparency, proven performance, expertise, service breadth, and fair pricing. The result? Six trusted agencies that deliver real, measurable growth.
Company Information: Founded: 2011 SEO Employees: 20-25 Location: Level 2, Suite 1/230 Balaclava Road Caulfield North VIC 3161 Website: https://alleygroup.com.au/ Ideal for: Small, medium and large businesses across Australia
Overview:
If you’re looking for an SEO agency that goes beyond cookie-cutter tactics, Alley Group is the team to call. Known for tackling complex SEO challenges with precision, Alley delivers serious results across local, national, and enterprise-level campaigns — making them our pick for the best overall SEO agency in Melbourne.
Whether it’s a multi-location site migration, international SEO targeting, or AI-driven content optimisation, Alley brings senior-level strategy and execution to the table. They’re not just ticking boxes — they’re building SEO campaigns that are data-driven technically sound, and focused on sustainable growth.
What makes Alley Group stand out:
Alley doesn’t just offer SEO in isolation — they understand the broader digital landscape and how SEO fits within it. Their full-service team works closely with in-house marketers to integrate search, content, UX, and conversion strategy into one seamless engine for growth.
If you’re serious about scaling your organic search traffic — and want a Melbourne-based team that brings both innovation and reliability — Alley Group is the agency to watch.
SEO Services:
Featured Clients:
JB Hi-Fi, Carpet Court, Sussan, Sportsgirl, NETGEAR, Metricon, Hairhouse, 13cabs, Silver Service, Melbourne Airport, Cygnett
Industry Experience:
Automotive, Construction & Building, Retail, Hospitality & Tourism, Healthcare & Medical, Real Estate, Fashion, B2B, Small, Medium and Large Businesses.
Brand UPS:
Take-Away: Alley Group earned the top spot for a reason — they combine technical precision with strategic thinking to deliver real, measurable growth. In a city full of big promises, they’re the Melbourne SEO agency that actually follows through.
Company Information: Founded: 2017 SEO Employees: 20+ team members Location: Unit 7/1 Bromham Pl, Richmond VIC 3121 Website: https://sixgun.com.au/
SIXGUN delivers SEO with discipline and precision. Based in Melbourne, this agency takes a tailored, strategy-first approach — rejecting one-size-fits-all solutions in favour of SEO campaigns engineered around each client’s commercial business objectives. Known for their technical expertise and real results-driven mindset, SIXGUN combines deep SEO knowledge with conversion optimisation and content strategy to build campaigns that actually move the needle.
With standout performance across ecommerce and international SEO, SIXGUN supports brands looking to scale sustainably in highly competitive markets. Their strong client relationships, transparent processes, and integration into broader marketing efforts make them a trusted long-term partner.
Ray White, Dodo, Rolld, Country Road Group
Health, Law, Fashion, Automotive, Finance, and National Retail
Brands UPS:
Take Away: SIXGUN’s strategy-first mindset and technical expertise — particularly in ecommerce and international SEO — make them a performance-driven partner for brands looking to scale in competitive markets.
Company Information: Founded: 2012 SEO Employees: 135+ staff (across SEO and other services) Location: 5/84 Church St, Richmond VIC 3121 Website: https://supple.com.au/
Overview
Supple Digital is a results-focused SEO agency trusted by thousands of Australian small businesses. Starting as a two-person team, they’ve grown into a national leader in local SEO by delivering measurable improvements in search engine rankings, visibility, and lead generation. Supple tailors every campaign to the client’s industry, location, and growth goals — from helping dentists boost local enquiries to drivin
g qualified traffic for tradies and law firms.
Their success comes down to consistent, ethical execution. Supple’s approach blends white-hat SEO, structured data, and regular audits to build long-term visibility in Google search. With transparent processes and a strong focus on ROI (return on investment), they’re a go-to partner for small and medium-sized businesses seeking sustainable digital growth.
Clients:
MCN Plumbing, Surecash Finance, Dr. Jodie
Legal, Real Estate, Dental, Solar, Hospitality, and Trades
Take Away: Supple Digital’s focus on measurable results, ethical SEO, and tailored local optimisation strategies makes it a trusted choice for small and medium-sized businesses aiming to boost visibility, attract qualified leads, and achieve sustainable Google rankings.
Company Information: Founded: 2012 SEO Employees: 35+ staff (across SEO and digital services) Location: Level 6/19 William St, Cremorne VIC 3121 Website: https://clearwateragency.com.au/
Clearwater Agency takes a data-led, performance-driven approach to SEO. Known for their blend of technical precision and creative execution, Clearwater builds integrated search campaigns that go beyond rankings to deliver real business outcomes. From detailed audits and complex CMS migrations to CRO and paid media integration, their strategies are designed to improve visibility, drive qualified organic traffic, and accelerate growth.
With years of experience in sectors like health, real estate, and not-for-profit, Clearwater is trusted by national brands including Wilson Parking. Their ability to align SEO with broader digital strategies — including analytics, social media, and PPC — makes them a powerful partner for businesses looking for high-impact, full-funnel performance.
Wilson Parking, DJ City, Savills
Health, Real Estate, Not-for-Profit, Tech, Education, and Retail
Take Away: Clearwater Agency delivers award-winning SEO campaigns across key industries, combining strategy, data, and creativity to achieve measurable digital growth for Australian brands.
Company Information: Founded: 2007 SEO Employees: 15+ Location: 36-38 Gipps Street, Collingwood, VIC, 3066 Website: https://seomelbourne.com/
Loopex Digital is a rising SEO agency delivering fast, measurable results for ecommerce brands and startups. Based in Melbourne, their team blends experienced SEO specialists with proprietary tools to build strategies that scale with business growth. With a sharp focus on technical optimisation, site health, and authoritative link building, Loopex drives strong improvements in rankings and ROI — without the fluff.
Flexible month-to-month contracts and guaranteed SEO results within six months make Loopex particularly appealing to digital-first businesses looking for speed, transparency, and accountability. Their ability to move fast without compromising quality positions them as a go-to partner for brands ready to scale.
Sun Stream Saunas, ANL Containers, DGA Roofing
Healthcare, Logistics, Ecommerce, Education, and IT
Brand USPs:
Take Away: Loopex Digital’s tech-enabled, results-first approach — paired with flexible contracts and guaranteed outcomes — makes them an ideal SEO partner for ecommerce brands and startups focused on rapid, sustainable growth.
Company Information Founded: 2019 SEO Employees: 15+ Location: Melbourne-based (remote-first model with a local presence) Website: https://www.loopexdigital.com/
Loopex Digital is one of Melbourne’s fastest-rising SEO agencies, known for delivering high-impact results at speed. Though a newer player in the market, their team combines smart SEO strategy with proprietary tools and automation to help fast-growing businesses move quickly and efficiently. With a focus on technical optimisation, site health, and quality backlinks, Loopex drives consistent gains in visibility and ROI.
What sets them apart is their agility. Month-to-month contracts, guaranteed SEO results within six months, and a strong ecommerce focus make Loopex an ideal partner for startups and digital-first brands looking to scale fast — without the long-term lock-ins or vague deliverables.
Surcos Tours, Theralytics, Randall Wealth Group
Fashion, Beauty, Home Goods, Electronics, and SaaS
Take Away: Loopex Digital’s tech-enabled, results-driven approach — paired with flexible contracts and guaranteed performance — makes them a go-to SEO partner for ecommerce brands and startups ready to scale.
Melbourne is one of Australia’s most competitive digital markets — and the best SEO agencies know how to thrive in it. These teams understand local search behaviour, build strategies tailored to complex industries, and know what it takes to boost keyword rankings, enhance user experience, and drive real, measurable growth in a high-pressure environment.
Top SEO agencies don’t just offer effective SEO — they build full-scale search strategies backed by clear metrics. That typically includes technical SEO, keyword research, content optimisation, link building, and local SEO, including Google My Business optimisation. Many also offer complementary services like Google Ads, web design, and even large-scale site migrations. If growth is the goal, make sure the agency you choose has the depth and capability to deliver it.
If you’re targeting the Melbourne market, having a team on the ground makes a real difference. Local SEO experts understand how search demand varies by suburb, what’s trending across industries, and how to build strategies that not only rank — but also boost brand awareness and resonate with a Melbourne audience—and working in the same time zone? That’s just a bonus for faster collaboration.
Pricing depends on the complexity of your campaign and the agency’s level of expertise. For a results-driven SEO strategy, expect to invest between $1,200 and $4,000+ per month. Some agencies offer hourly or project-based work, but high-impact SEO is typically delivered through an ongoing, strategic partnership.
Start with clarity — what does SEO success look like for you? From there, look for agencies with a proven track record in your space, the digital marketing services you need, and a clear, transparent way of working. Review case studies, ask how they measure results, and make sure their team feels like the right strategic fit for your goals.
In Melbourne’s hyper-competitive digital space, the difference between average SEO and exceptional SEO can mean thousands of dollars in missed (or captured) opportunities. That’s why the “best” SEO agency isn’t just the one with the slickest website or the boldest claims. It’s the one that understands your business goals, speaks your industry’s language, and builds a campaign that actually drives results — not just rankings, but real growth and ROI.
That’s exactly what we looked for. The agencies we’ve shortlisted stand out for one key reason: they deliver. From laser-focused keyword targeting to technical SEO and smart content strategies, these teams know how to move the needle.
We evaluated each Melbourne-based agency based on service quality, depth of expertise, pricing transparency, client feedback, and track record. We weren’t just looking for who says they’re good — we looked at who backs it up with results.
A quick note: Service offerings, industry experience and featured clients listed are based on publicly available data at the time of writing. For the latest information, we recommend visiting each agency’s website or reaching out directly.
That’s our wrap on some of the best SEO agencies in Melbourne. Whether you’re starting fresh with SEO or thinking about switching things up with a new team, the agencies above all bring something solid to the table.
Take some time to check out their services, see what fits with your goals, and choose the one that feels like the right match for your business.
Contents
Introduction
Six Best SEO Agencies in Melbourne 2025
What Makes an SEO Agency the Best in Melbourne?
1. Alley Group
2. SIXGUN
3. Supple Digital
4. Clearwater Agency
5. SEO Melbourne
6. Loopex Digital
Frequently Asked Questions