What about international bulk distribution by Australian service providers?

Yes, many Australian SMS companies offer international SMS services, which means that their networks can support SMS messages sent to and from international destinations. This can be a valuable service for businesses that operate globally or have customers, partners, or suppliers in other countries.

International SMS services typically work by establishing partnerships with mobile network operators in other countries. These partnerships enable Australian SMS providers to route messages to and from their customers in different parts of the world. By leveraging these partnerships, businesses can use a single SMS provider to send messages to customers located anywhere in the world, rather than having to work with multiple providers in different countries.

When using an Australian SMS provider for international messaging, it’s important to consider factors such as message delivery times, costs, and compliance with local regulations. Different countries may have different requirements and restrictions for SMS messaging, so it’s important to work with a provider that has experience and expertise in international SMS services and can help ensure that messages are delivered in a timely and compliant manner.

As you can well imagine there are many international bulk SMS service providers from many countries offering many deals and promises. They can offer Australian businesses text service services at a reasonable price but that’s only one factor. The ability to send SMS at a specific time with a very high reliability probability and with confidentiality and security are other factors that need to be taken into account.

When using an Australian SMS provider for international messaging, it’s important to consider factors such as message delivery times, costs, and compliance with local regulations. Different countries may have different requirements and restrictions for SMS messaging, so it’s important to work with a provider that has experience and expertise in international SMS services and can help ensure that messages are delivered in a timely and compliant manner.

Overall, international SMS services can be a valuable tool for businesses that operate on a global scale, enabling them to reach customers, partners, and suppliers in different countries with ease and efficiency.

International bulk sms service image

Whether it is an international bulk SMS service provider from the country to which the business wishes the SMS to be received or from the country of origin, which is Australia, many bulk SMS providers can provide a standard type of IT platform to allow Australian or international businesses to quickly engage an SMS service. It may cover SMS alerts, SMS marketing, and SMS communications to name a few.

What about a bulk SMS international gateway?

A bulk SMS international gateway is a service that enables businesses to send large volumes of SMS messages to recipients located in different countries. This service typically involves using an SMS gateway provider that has established partnerships with mobile network operators in different countries. The SMS gateway provider acts as an intermediary, enabling businesses to send SMS messages to recipients in different countries via a single gateway.

Bulk SMS international gateways offer several benefits, including:

Cost savings: Using an international SMS gateway provider can be cost-effective, as businesses can take advantage of lower rates for sending messages to different countries through a single provider.

Increased reach: A bulk SMS international gateway enables businesses to reach customers, partners, and suppliers located in different countries, even if they have different mobile network providers or use different mobile devices.

Improved delivery rates: SMS gateway providers typically have sophisticated routing and delivery systems, which can help ensure that SMS messages are delivered reliably and efficiently, even to recipients in remote or difficult-to-reach locations.

Advanced features: Many international SMS gateway providers offer advanced features, such as message personalization, scheduling, and reporting, which can help businesses create more effective and targeted SMS campaigns.

Many Australian SMS companies have a network that can be supported internationally. Many bulk SMS companies have the availability of a global SMS gateway API. This Application program interface provides a set of routines, protocols and tools for building software applications. The use of sophisticated API, allows SMS companies to offer an SMS gateway platform for sending text messages through a large number of mobile carriers. Such platforms are backed by solid and reliable hardware. The most popular API is the HTTP to SMS API. By putting together a web page with a form, supported by a specific language the business has what is required to send bulk text messages at any time.

International bulk sms service image 2

So like bulk SMS international gateway providers may seem to be the same, one needs to ensure what variations are available when it comes to their capabilities. In researching a wide range of bulk SMS providers with SMS international capacities, the best range of companies was sourced on their SMS gateway gateways factoring features such as costs, reliability, latency and more. It was seen that MessageBird, a Netherlands company with, over 15,000 global customers, can route messages and calls globally. Their text messaging, Chat, and Voice APIs provide company-customer interactions, making contact easier, more efficient, and more accessible.

Coming a close second with similar capacities as MessageBird is the Australian company ClickSend which can be used through their gateway to send bulk SMS internationally. Its customer base is not as extensive as MessageBird but for most Australian firms, it still can serve the international scene well.

When choosing a bulk SMS international gateway provider, it’s important to consider factors such as network coverage, delivery rates, cost, compliance with local regulations, and support for advanced features. By working with a reputable and experienced provider, businesses can ensure that their international SMS campaigns are successful and effective.

International bulk SMS rates

Concerning rates offered by international bulk SMS providers and Australian providers who can distribute text messages internationally, the primary factor to consider is the currency rate. This change can occur daily with overseas companies unlike In Australia where the charges are in Australian cents. For example, MessageBird may have a cheaper price per SMS but it is costed in US dollars and ClickSend, as stated before, which may be marginally dearer, it is in Australian cents.

Additional charges should be investigated as they may be applicable. For example, MessageBird has a charge of US$40 every month for a virtual mobile number unlike ClickSend and other Australian bulk SMS providers.  A dedicated virtual number is recommended to increase interaction with SMS.  It also improves response rates and better integrates SMS to CRM or an email account.

Businesses should view their databases which can be combined with HRL to clean information to improve SMS gateway accuracy—knowing that contact information is up-to-date and relevant reduces the number of undelivered messages. Overseas companies like MessageBird place a charge on such requests.

Bulk SMS international messaging

Three main factors need to be considered in bulk SMS international messaging services. They are:

  1. Uptime
  2. Latency
  3. Confidentiality and Privacy.

For any Australian business, whether small, medium or large in their distribution of text messages, reliability is a major factor in ensuring the message is delivered, known as Uptime.  In comparing the bulk international messaging services of top providers, MessageBird and ClickSend offer sound SLAs within the SMS industry with a 99.95% Service Level Agreement (SLA) or a money-back guarantee. They both offer a service credit if the SLA is not met within the month.

The second factor has to do with the time it takes to disseminate the message. This period it takes for an important message to reach the mobile phone known as Latency is very important. Research shows that over 90% of people receiving SMS on their mobile phone will look at it within the first three minutes of receiving the text message. The assurance that a message is received is one thing, but the time factor is the second important factor that a business needs to investigate.

International bulk sms service2

Of course, some messages are more along with the marketing or advertising perspective and may require minimal reliability or the time factor may not be that imperative compared to SMS verification service from a bank or an alert notice or an appointment reminder may be critical.

The final factor is the privacy and confidentiality of the SMS.  You need to ensure the best international bulk SMS service provider is spam-compliant and will agree that all your SMS are confidential and private unless the business explicitly says differently. Messages are a susceptible issue to different people and having access to their mobile numbers is a fastidious issue and must be respected. You need to know that the numbers and database you have provided to the SMS bulk company will not be used for any other reason without your authority.

ClickSend SMS Website

About Bulk SMS provider comparison table and associated sites

The information that is provided to you on comparing the best international bulk SMS providers and the details about the services they offer has been summarised in an easy-to-follow SMS Comparison Table and important aspects have been explained on this site.

The authors of this SMS Comparison table and associated site hope that you gain a better insight into what you need to know about international bulk SMS and the range of selected providers. These companies have been chosen from a range of bulk SMS providers because they best fit the selection criteria in helping you choose which company you may want to engage.

There is no charge to you for the use of this site and table. The authors have prepared this information purely to assist you in understanding better a complex business. The authors were employed in the field but no longer work in his area and so felt they could provide you with an independent review of the best international bulk SMS providers.

Although the table and site are free for your use, should you decide to engage one of these providers then the authors may seek some commission from the provider.  Should there be any parts of the table or information present on the site that may be different from their website please let the authors know so that changes can be made.

The authors hope that this service is useful and productive for your business.


Update completed on 6 January 2024.


Ask an Expert

Notify of
0 Responses
Inline Feedbacks
View all comments
Back to top