Telstra SMS gateway and bulk SMS review

Telstra is an Australian headquartered provider, based in Melbourne, Victoria, with a local entity and local support. It bills in Australian dollars, publishing 14.00c at one thousand messages a month and 13.00c at fifteen thousand, and it scores 7.0 on this site. ACMA's approved list for the SMS Sender ID Register lists it under its own name as a certified telco, with the entry reading Telstra Limited.

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7.0 out of 10

#15 of the 20 providers with a published Australian rate, and one of 56 brands reviewed.

Right for you if
  • A carrier rather than an aggregator, sending from its own Australian messaging gateway
  • A published volume ladder in Our Customer Terms, binding and dated, rather than a quote
  • Rates fall to 6.8c above 1.5 million messages a month
  • ISO/IEC 27001, SOC 2 Type II and ISO 9001 certifications published
Look elsewhere if
  • The most expensive published rate in this comparison, roughly four times Mobile Message at every benchmark volume
  • Minimum monthly charges from $1,273 at 10,000 messages to $102,273 above 1.5 million
  • Delivery receipts cost a cent more per message at every tier
  • The separate Messaging API pay-as-you-go card is 6c but sits on a summary last republished in 2019, on a product whose terms forbid large volumes

Telstra at a glance, checked 21 October 2026

What Telstra publishes, read from its own pages, the Australian Business Register and ACMA's list. 13 of 14 facts are published; the rest say so. What each row measures.

Published facts for Telstra, with the date each was read
FactTelstraRead
Rate at 15,000 a month 13.00c, 7.34c above the price index median of 5.66c, 19 of 20 on price
Lowest published rate 14.00c at SMS Access Manager, non-registered messages, no volume commitment
Inbound reply cost Not published
Carrier routing Is the carrier (Telstra)
Australian entity Tier 1, Australian HQ
ACMA Sender ID Register list Listed under its own name as a certified telco, registers with or without an ABN
Uptime or SLA published Yes, No uptime figure is published and Telstra disclaims one: the service is not guaranteed to be "fault free or continuous, or that SMS messages will be sent in a timely manner", and customers are told not to rely on it for time-sensitive messages
Support as published Business support line 13 2000, with local support stated for pay-as-you-go and enterprise plans
Sending methods published Web app, API and SMPP
Two-way SMS and MMS Two-way yes, MMS yes
Editorial score 7.0 out of 10 on the published rubric, latest read 28 September 2026
Head office Melbourne, Victoria
Founded 1975
Withdrawn product Telstra Desktop Messaging, a separate desktop product from the rates above, will be withdrawn for all customers on 9 November 2026

Telstra publishes 13.00c per SMS at 15,000 messages a month, 7.34c above the price index median of 5.66c, is a tier 1 provider, is on ACMA's approved list as a certified telco, publishes No uptime figure is published and Telstra disclaims one: the service is not guaranteed to be "fault free or continuous, or that SMS messages will be sent in a timely manner", and customers are told not to rely on it for time-sensitive messages, and offers support via Business support line 13 2000, with local support stated for pay-as-you-go and enterprise plans.

What Telstra scores, and why

Telstra publishes rates of 14c for a month of 1,000 messages falling to 11c at 125,000, excluding GST, on the SMS Access Manager ladder in Our Customer Terms Part J. Mobile Message publishes 3.5c to 2.5c across the same four volumes, so a buyer pays Telstra roughly four times as much per message. Telstra is the carrier, and messages are hosted and sent from its Australian messaging gateway. Requesting delivery receipts adds a cent at every tier. The tiers also carry minimum monthly charges, from $1,273 at 10,000 messages to $102,273 above 1.5 million, though at each of the four benchmark volumes the messages cost more than the minimum, so the minimum does not set the price.

Australian presence: tier 1, Australian HQ.

ACMA lists it as TELSTRA LIMITED. ACMA's list read 19 September 2026.

What Telstra offers Australian senders

As published by Telstra
APIYes
Two-way SMSYes
SMPPYes
MMS to Australian mobilesYes
Dedicated numberYes
Alphanumeric sender IDYes

Nothing published either way on Email to SMS, RCS or Shared number.

Telstra states that it holds ISO/IEC 27001 (ISO/IEC 27001:2022; products and services to enterprise, business and government customers of Telstra Limited, Telstra Corporation Limited (Telstra InfraCo) and Telstra International entities in core countries, per Statement of Applicability v7), SOC 2 Type II (whole-of-company ASAE 3150 (SOC 2) Type 1 and Type 2 audit, conducted yearly; report on request through Telstra Connect) and ISO 9001 (certificate dated Dec 2025; scope not stated on the page).

What Telstra costs

Telstra charges 14.00c at 1,000 messages a month, 13.00c at 15,000, 11.00c at 125,000 and 11.00c at 250,000, per SMS in Australian dollars. The band is set by monthly volume ladder with a minimum monthly charge.

Published Australian rate, cents per outbound SMS
Messages a monthRate
1K 14.00c
15K 13.00c
125K 11.00c
250K 11.00c

The prices shown are for SMS Access Manager, in Australian dollars, excluding GST. They come from Telstra's Our Customer Terms, Part J (Enhanced Business Services), last changed 15 June 2026. Non-registered messages are priced by monthly volume, from 14c with no volume commitment down to 6.8c above 1,500,000 a month. From 10,000 a month a minimum monthly charge applies, starting at $1,273. At the four volumes in the table it never exceeds the cost of the messages, so it never sets the price. Delivery receipts cost more: the registered-message ladder charges 15c, 14c, 13c and 12c at the same four tiers. Add one cent at every volume when comparing with providers that include delivery reports free. The 6c figure this site used to publish is not carried. It belongs to the separate Telstra Messaging API pay-as-you-go plan, from a Critical Information Summary last republished in April 2019. Messaging API Enterprise rates are set in the application form, not published.

Read from the provider's own pricing page on 2026-09-28.

Telstra against the providers either side of it on price

Messages a month Nearest cheaper Telstra Nearest dearer
1,000 Bulk SMS Australia 14.00c, the same 14.00c, 18 of 20 eNudge 16.00c, $20 more
15,000 Bulk SMS Australia 12.33c, $100 less 13.00c, 19 of 20 eNudge 16.00c, $450 more

What Telstra costs at your volume

Telstra at 15K tier: 13.00c
per month
Telstra $1,950
Median of the 20 priced at this volume $848
Cheapest: Mobile Message at 3.00c $450

At 15,000 messages a month Telstra costs $1,950, $1,500 more than Mobile Message, $1,102 above the field median. Rates are each provider's published price at the 15K tier; above 250,000 most providers negotiate.

Telstra pricing

Telstra prices business SMS on a monthly volume ladder with a minimum monthly charge.

The ladder is published in Our Customer Terms for its SMS Access Manager product, which makes the rates binding and dated rather than a quote. At the volumes this site benchmarks, you pay 14.00c at one thousand messages a month, 13.00c at fifteen thousand, 11.00c at one hundred and twenty five thousand, and 11.00c at two hundred and fifty thousand.

Every tier above the entry level carries a minimum monthly charge. At none of the four benchmark volumes does the minimum exceed what the messages themselves cost, so the minimum never sets the price you actually pay.

Two things change the real cost per message. A second ladder for registered messages charges more than the single rate ladder at every tier. Requesting delivery receipts also adds to the rate at every tier, so a like for like comparison against providers that include delivery reports free should read the published rates a little higher.

Telstra sells a second product, the Messaging API, on a pay as you go card. This site does not carry that rate, because the card sits on a Critical Information Summary that has not been republished for years. The product's own terms tell customers not to use it "for any purpose which results in large volumes of messages being sent through our Short Message Centre". Its Messaging API Enterprise rates are set in the application form and are not published.

Separately, Telstra Desktop Messaging, a separate desktop product from the rates above, will be withdrawn for all customers on 9 November 2026. The products whose rates this review carries are not said to be affected.

The rates are only half the story, so the features it publishes come next.

Telstra features for Australian senders

Telstra publishes an API, two-way SMS, SMPP, MMS to Australian mobiles, a dedicated number and alphanumeric sender ID sending. Its documentation describes the Messaging API as running on "Australia's leading mobile network" with "reliable, automated and feature-rich SMS and MMS interactions with global reach".

The API is REST in style, and authentication uses a bearer token issued from a client ID and secret. The token expires after one hour. Official libraries are available for Java, Node.js, Go, Python and .NET. Delivery receipts and replies are both pushed to your URL.

Two-way messaging runs over SMPP. Its product page says you "create a dialogue by sending messages and receiving responses via SMS using the SMPP protocol". MMS reaches Australian mobiles, and a dedicated number is published at One mobile service number included as standard; additional numbers are quoted on request.

Telstra publishes nothing either way about email to SMS, RCS to Australian mobiles or shared numbers. This review claims only what it publishes, and the sender ID rules come next.

Telstra sender ID and the ACMA register

ACMA's approved list for the SMS Sender ID Register lists Telstra under its own name as a certified telco, with the entry reading Telstra Limited. That listing means your business can register a sender ID through it rather than through an unlisted party.

A registered sender ID protects your brand name from misuse on the network. Registering moves you onto the registered message ladder, which costs more per message than the single rate ladder, as the pricing section above explains.

Alphanumeric sender ID sending is published as well.

Support and reputation round out the rest of the checklist.

Telstra support and reputation

Telstra offers a business support line, with local support stated for its pay as you go and enterprise plans. It publishes an uptime claim of No uptime figure is published and Telstra disclaims one: the service is not guaranteed to be "fault free or continuous, or that SMS messages will be sent in a timely manner", and customers are told not to rely on it for time-sensitive messages.

Telstra is the carrier rather than an aggregator, and messages are hosted and sent from its Australian messaging gateway. That standing is the core strength in this site's verdict, because your traffic never leaves the carrier's own network.

It also states it holds ISO/IEC 27001, SOC 2 Type II and ISO 9001 certifications, published on its customer assurance pages. The ISO 9001 certificate is downloadable, though its scope is not stated on the page. The SOC 2 audit is conducted each year, with the report available on request through Telstra Connect.

All of that points to the buyers it suits best.

Who Telstra suits

Telstra suits a business that wants a carrier rather than an aggregator, with messages hosted and sent from an Australian messaging gateway. It also suits buyers who want a binding, published volume ladder rather than a negotiated quote. Very high volume senders benefit too, because the ladder keeps falling on tiers above the benchmark volumes, and the certifications satisfy strict procurement rules.

Look elsewhere for price. Telstra carries the most expensive published rate in this comparison, and this site's verdict puts it at roughly four times Mobile Message at every benchmark volume. A business that needs email to SMS, RCS or a published shared number should also check other providers first.

How much is Telstra?

Telstra costs 14.00c per SMS at 1,000 messages a month and 13.00c at 15,000, in Australian dollars.

Who owns Telstra?

Telstra names no parent company on its own pages. Its head office is in Melbourne, Victoria, and it was founded in 1975.

Is Telstra good?

On this site Telstra scores 7.0 out of 10 on its published rubric. It publishes no uptime figure.

What is Telstra used for?

Telstra is used for business SMS to Australian mobiles, and it publishes two-way replies and MMS to Australian mobiles.

Compare Telstra with any priced provider

Published figures only, on the measures Telstra publishes.
Measure Telstra Notifyre
Overall out of 107.07.8
Rate at 1K14.00c5.00c
Rate at 15K13.00c5.00c
Rate at 125K11.00cpriced on flat pay-as-you-go rate to 20,000 parts a month; larger senders quoted
Rate at 250K11.00cpriced on flat pay-as-you-go rate to 20,000 parts a month; larger senders quoted
Cost at 15,000 a month$1,950$750
Dedicated numberYesYes
Alpha sender IDYesYes
SMPPYesnot published
Two wayYesYes
MMSYesYes
Head officeMelbourne, VictoriaAlexandra Headland, Queensland

Verification log

What was read, where and when, with captures taken from an Australian IP (our method).

CheckedDate readWhat it said
Published rate cardThe prices shown are for SMS Access Manager, in Australian dollars, excluding GST. They come from Telstra's Our Customer Terms, Part J (Enhanced Business Services), last changed 15 June 2026. Non-registered messages are priced by monthly volume, from 14c with no volume commitment down to 6.8c above 1,500,000 a month. From 10,000 a month a minimum monthly charge applies, starting at $1,273. At the four volumes in the table it never exceeds the cost of the messages, so it never sets the price. Delivery receipts cost more: the registered-message ladder charges 15c, 14c, 13c and 12c at the same four tiers. Add one cent at every volume when comparing with providers that include delivery reports free. The 6c figure this site used to publish is not carried. It belongs to the separate Telstra Messaging API pay-as-you-go plan, from a Critical Information Summary last republished in April 2019. Messaging API Enterprise rates are set in the application form, not published. Archived capture from ( before this verification; different source: source page )

About the author

Alain Grossbard

Head of Strategy

Alain compiles the Australian provider data and writes the reviews behind the rate panel and the price tables.

Checked by Justin Grossbard, who owns the scoring method. How we rate.