Who Is Wholesale SMS?

Evaluating the various reputable SMS gateway websites present in Australia, it was reviewed that Wholesale SMS is a substantive SMS gateway provider. It offers a good range of services with regard to distributing and receiving text messages from email to SMS, whether they are forwarded to specific customers, clients or employees. This is done very effectively and efficiently through any reliable web browser without the need for particular software required by the client. Such features and services can be identified easily on our SMS Gateway Australia Comparison Table.

The Wholesale SMS review found they provided:

  • Complete integration with mainstream email clients;
  • Two-way communication ability to vie both ‘sent’ and ‘received’ messages;
  • Melbourne-based customer service;
  • Full API documentation, such as codes in PHP, NET, Java & Ruby;
  • No setup fees, no monthly fees and no contracts or ongoing fees; and
  • Quick gateway latency ensures fast message delivery.

Textit Website

Valued features offered by WholesaleSMS 

Wholesale SMS offers a full and seamless integration text messaging service allowing for an effective way to send any SMS from a computer without the functionality of any existing customer relationship management (CRM) system that manages a company’s interactions with current and future customers.

Bulk SMS and using Keywords are equally as effective as using technology to organize, automate and synchronize sales, marketing, customer service, and technical support.  This is most effective when using text messages as an appointment reminder or as a payment reminder or for specific notifications like parcel pick-up.

Wholesalesms features

Their SMS gateway system is well equipped with a high-speed connection to its network suppliers, claiming that they can send an SMS with an average time of around 12 seconds from the start to the customer’s mobile. With a reading rate of SMS messages estimated to be around 92% with most text messages being read within three minutes of delivery,  one can appreciate the power of text messaging as fabulous communication and marketing tool.

On the basis of the review done on Wholesale SMS, it was regarded has to provide a good range of features and services for prospective clients.

Is Wholesale SMS Value For Money?

By comparing a selection of reputable websites of SMS gateway providers in Australia, Wholesale SMS prices start at 6.9 cents per SMS for small volumes (1000+ messages) distributed over a month period. This is considered to be the average rate on the market compared to other competitors.

Even with volumes from 100,000 SMS to 250,000 SMS on a monthly basis, their pricing is still comparable with a charge of 5.5 cents per SMS. ClickSend is the only other SMS gateway provider to come close to this pricing schedule.

Even for higher volume SMS distribution (250,000+ messages), Wholesale SMS offers a good compared to its counterparts in the SMS gateway field.

Additionally, there are:

  1. No Setup Fees
  2. No Monthly Fees
  3. No Contracts or ongoing fees
  4. Price matching policy

In general, wholesale SMS providers offer bulk messaging services at lower rates than traditional SMS gateway providers, making it an affordable option for businesses looking to send large volumes of messages. However, it’s important to keep in mind that WholesaleSMS providers typically have fewer features and may have limitations when it comes to message delivery speed and reliability.

If your business has a high volume of messaging needs and is willing to sacrifice some features for a lower cost, then WholesaleSMS may be a good option. However, if you require more advanced features such as two-way messaging, message scheduling, and detailed reporting, you may need to look for a more full-featured SMS gateway provider, which may be more expensive.

Reliability of WholesaleSMS

WholesaleSMS has a reputation for reliably and promptly delivering messages, and it offers a service level agreement (SLA) that guarantees message delivery. WholesaleSMS also provides a range of tools and features to ensure high-quality messaging, such as message prioritization, delivery reports, and message scheduling.

WholesaleSMS reliability, like any other SMS provider, depends on various factors such as network infrastructure, server capacity, message delivery systems, and the ability to handle traffic spikes.

The important matter of the WholesaleSMS gateway is that it is routed directly to Telstra, with Optus and Vodafone telecommunication networks available which means that this company can assure clients of maintaining a quick gateway service. As shown in this diagram, Wholesale SMS is reliable in its uptime of 99.75%, the latency of delivery time of just under 12 seconds to reach the end user and the ability to distribute effectively in large numbers.

Reliable Text Message Gateway Statistics

However, it’s worth noting that no SMS provider can guarantee 100% message delivery, as there are factors beyond their control that can impact message delivery, such as network outages, carrier issues, or recipient device limitations. Additionally, wholesale SMS providers may not offer the same level of customer support or technical assistance as full-featured SMS gateway providers, which could affect message delivery reliability and troubleshooting.

It’s important to research and compare different providers and their pricing plans, features, and customer support before making a decision.

Reputation of Wholesale SMS among its competitors

From the review of comparable SMS Gateway features and services available in Australia, this Melbourne-based customer support service ranked well. Knowing that there is a call centre that is able to respond to queries quickly provides ‘ease-of-mind’ for clients or employees in that their queries can be handled immediately.

WholesaleSMS’s reputation as a leader in two-way communication from both the ‘sent’ and ‘received’ messages perspective is an asset. As you can imagine it becomes an invaluable reference for company events, appointment reminders or even tasks including arranging staff rosters. It manages around seven million text messages through its gateway each week all around Australia.

Text Message Gateway Providers

Although there are significant advantages to the reputation of WholesaleSMS as an SMS gateway Australia provider, it should be noted that the credit validity is limited to twelve months, unlike other competitors which have longer lead times or no conditions. As previously outlined, the up-time guarantee is very good at 99.75% but it does not match the 100% uptime and money-back guarantee by some other gateway service providers. This may not be a major concern but from a peace of mind point of view, it can be a factor for some organisations. And finally, it was noted that our Wholesale SMS review was unable to elaborate on their client list, unlike some other SMS Providers who provide readers with a large and significant client base.

WholesaleSMS has a good reputation for delivering messages reliably and providing useful features and tools to ensure high-quality messaging. However, like any other SMS provider, it’s important to consider the specific needs of your business and do your research to ensure that WholesaleSMS is the right provider for you.

Comparison Table allows ease of comparing SMS providers

An SMS Comparison Table was created and developed by experienced and knowledgeable IT professionals who used to work in the SMS field but have now moved to other IT areas. Yet their understanding and appreciation of the confusion by potential clients as to what to look for in deciding to engage an SMS gateway provider have led to this independent set of reviews and an SMS Comparison table.

Wholesale SMS Website

It needs to be emphasized that prices and features are a guide only and can be updated at any time by the providers without any prior notification. If any information is not accurate, please let the site developers know and they will promptly make changes.

While the SMS Comparison site is free for the public to use, the authors wish to disclose that some affiliate relationships do exist. Such relationships do not impact the rates and fees users of the site will receive from these providers.

As the information comes from the provider’s website and not through an API feed, there is the risk data may become outdated without prior notice. As such, you should note below when the page was last updated. You should also check with the SMS gateway providers’ website account before singing-up.


Updated on 23 April 2023

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